Daimler Chrysler The History, the Legacy, and the Future

Car and truck manufacturer, formed by the merger of Daimler-Benz with Chrysler in 1998. Brands include Dodge, Jeep, Chrysler, Mercedes, Plymouth (defunct). In May 1998 Chrysler Corporation and Daimler-Benz AG announced plans to merge, with Daimler-Benz (see Daimler AG) acquiring the American automaker for more ... To entice customers, car makers began offering buyer incentives that began to wreak havoc on profits. Industry analysts began to speculate that the 1998 merger ... DaimlerChrysler Corporationfounded: 1925Contact Information:headquarters: 1000 chrysler dr. auburn hills, mi 48326-2766 phone: (248)576-5741 fax: ... Last fall's much ballyhooed "merger" of Chrysler Corporation and Daimler-Benz AG is proving precisely what most of us outside the two companies said it was at ... The $40 billion merger of two legendary auto brands underlines the dramatic game of survival being played out among the world's carmakers. * Daimler was hemorrhaging cash due to its poor investment choices in Smart and Airbus, which was the main reason it acquired Chrysler. The ... 8,021 Daimler Chrysler Mercedes Benz Stock Photos & High-Res Pictures ... Browse 8,021 daimler chrysler mercedes benz photos and images available, or start a new ... DaimlerChrysler cut a deal that actually pumps a net $700 million into Chrysler as a sweetener for private equity group Cerberus Capital Management. On May. 7, 1998, Daimler-Benz (Benz) makers of the luxury auto car, Mercedes-Benz, announced a $36 billion merger with the Chrysler Corporation.